In this article published by Sustainable Investment, Alison Owers, Head of UK at Morrow Sodali, highlights the significance of companies actively engaging with individual investors, emphasizing the potential impact and benefits such engagement can bring.

While ESG factors have gained significant traction among major investors, individual investors have been left behind in the realm of engagement opportunities. However, The Engagement Appeal, a pioneering social venture, seeks to change that. By utilizing smart technology and embracing inclusivity, the appeal aims to bridge the gap between companies and retail shareholders. This innovative movement believes that hearing the views of individuals is not only ethically important but also makes good business sense. Embracing this change could lead to a more equitable and sustainable business landscape.

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